NEWSY & SMART TELEVISION APPS

National news brand part of The Scripps Network portfolio reaching over 500,000 users across multiple streaming platforms and distribution channels.

 
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live news, fact-based reporting, no opinions. focused on the “why” of every story.

Part of The Scripps Network portfolio, Newsy is a national news brand that is dedicated to unbiased journalism and reaches 90% of homes. Newsy can be accessed through 60 distribution channels and is available to stream across major platforms such as Roku, Amazon, Google, and. Apple TV.

Newsy was named Most Innovative Publisher by Digiday in 2020.

Newsy Home Screen until 2021 The user had to press back to discover menu. Ad play forced the user to exit the menu UI, which discouraged browsing.

Newsy Home Screen until 2021
The user had to press back to discover menu. Ad play forced the user to exit the menu UI, which discouraged browsing.

Newsy Home Screen 2021 Updated branding launched October 1, 2021. The menu is teased on app launch to show the user of UI options. Ad play can continue and user can continue to browse the menu UI and discover new content.

Newsy Home Screen 2021
Updated branding launched October 1, 2021. The menu is teased on app launch to show the user of UI options. Ad play can continue and user can continue to browse the menu UI and discover new content.



Home Screen Changes for Roku and universal platforms

Old Newsy Roku and Universal UI design.

Updated Newsy UI design, branding was updated in October 2021.

Menu UI with updated brand identity


apple tv updates and proof of concept

Original Newsy tvOS app

tvOS 15 new features

tvOS Proof of Concept


Other features

Prototype for a series navigation for the “On Demand” page.

Email capture on Roku. A clickable video promo plays during the commercial break and the user can choose to opt in and receive a newsletter with the day’s latest headlines.